Although we’re not really a fan of the term ‘plus size fashion’, we can get behind the idea that every woman deserves to wear fabulous fashion, no matter their size.
If you’re tired of the regular plus size fashion in South Africa, these are some of our favourite places to find trendy and flattering plus size clothing for the fuller figure — you’ll find everything from the basics to glam evening dresses and plus size lingerie and swimwear.
10 fabulous places to shop for plus size fashion in South Africa
Get your credit card out because you are going to LOVE the range of plus size fashion that Plus-Fab has to offer. It’s an online store, so you can order from wherever you are in South Africa. Plus-Fab is a great choice if you’re looking for plus size evening wear in South Africa, or just something a little more glam. You can even get something custom made to suit you!
If you’re looking for trendy, designer plus size fashion that is completely irresistible but affordable, Revelation Fashion is the site to visit. Seriously, browse their range of plus size dresses, skirts, tops and jackets and you’re guaranteed to find something fabulous to accentuate your curves.
Unfortunately there are only two City Chic stores in South Africa (in Menlyn Park Shopping Centre and Sandton City), but we’re including them anyway because their plus size clothing is so wearable and on trend. It’s also our top pick for finding plus size swimwear and plus size jeans that are fashion forward and flattering.
Another of our favourite South African online plus size clothing stores, Captive8 has a great range of everyday basics that you can build a wardrobe around — perfect for casual dressing and clothes for work.
Sometimes it’s nice to be able to go to a store and try on clothes instead of ordering online. Donna is our top pick for affordable plus size fashion, and because the stores are found nationwide, they’re accessible to everyone.
Isabel de Villiers
Based in Cape Town, Isabel de Villiers is a well-known South Africa plus size fashion store. The clothes are also available online, and the all-women team works hard to make sure that each piece of high-quality clothing is locally and ethically produced. We love their plus size dresses and their plus size jumpsuit is a must-buy!
For plus size casual dresses to more formal wear that is seriously, seriously affordable, definitely have a look at Indecisive C (another place to buy plus size clothing online in South Africa). Designed by a plus size woman (or ‘curvy’), you know these clothes are going to be stylish, comfortable and flattering, so you’ll look and feel amazing.
Look no further than Afriblossom for gorgeous African plus size fashion designed and made right here in South Africa. The clothes ooze Afro chic appeal while still being timeless, classic pieces that you’ll have in your wardrobe for years.
Fefla Couture is the place to go if you’re looking for a gorgeous, showstopping plus size dress that will make you feel as gorgeous as you look. The colourful clothes are perfect for a wedding, and they post their couture creations all around South Africa, so no one needs to feel left out.
This online store offers plus size lingerie that’s as pretty as it is comfortable. Forget 50 shades of beige granny panties, we’re talking lace and satin and sparkles. Ooh la la! Curvolutions is also the place to shop for a range of plus size swimwear.
If you’re shopping online, make sure you stay safe with these online shopping tips.